![]() I’m not sure that this is even the right question. Rebecca Black has reached more than 15,000,000 listeners, like it or not, without a record label.Īre we better off without gatekeepers? Well, it was gatekeepers that brought us the unforgettable lyrics of Terry Jacks in 1974, and it’s gatekeepers that are spending a fortune bringing out pop songs and books that don’t sell. blog? Get your own via any one of our partners.Reject the tyranny of being picked: pick yourselfĪmanda Hocking is making a million dollars a year publishing her own work to the Kindle. By taking the time to prepare his new website with an announcement post, redirects, and continuing to publish consistently, Seth was able to reap all the benefits of his short, catchy domain name while still maintaining his hard-earned ranking and traffic. When it comes to SEO, seths.blog already has over 7,000 pages indexed in Google according to Northcutt’s SEO tool. blog domain extension, visitors know right away that they’re going to be greeted with fresh, new content on a regular basis. We know that it’s, quite literally, Seth’s Blog. blog domain, every character in Seth’s domain becomes meaningful. ![]() In trading for seths.blog, Seth was able to shorten his domain name - the hub of his online presence - making it a much more memorable, and highly-identifiable, handle. With a fresh new look or domain, there’s also fresh new content for visitors to dig into moving forward. It’s also a great way to harness the momentum that making a branding or domain switch requires. This gives avid readers time to update any links and keep an eye out for the new site address when updates are published. When migrating to a new domain, a site redirect means your audience will seamlessly arrive at your new address, rather than receiving an an error message, which could cause them to navigate away from your site, reducing your traffic. (Want more information on how to migrate your domain? Check out our guide.)Īs an added step, Seth published an announcement post on his blog letting visitors know about the change. A redirect automatically redirects visitors from your old site address, to the new one. When changing to a new domain, it’s helpful to create a “site redirect” to the new address. seths.blog, featuring a site design that highlights his brilliant writing repertoire. Equally important, they made sure that Seth didn’t lose visitors from older, already indexed articles by setting up redirects, an option available via many webhosts or content platforms. ![]() Automattic migrated all of the content, handled special feature requests, and, with Noah Grubb, developed Seth’s customized theme. With a special support team to guide the transition, was ready to be transformed into seths.blog. blog domain made sense: it’s a clever, clear-cut way to show readers what to expect when they visit the site. To prepare for the change, Seth worked with a specialized team at Automattic, the company behind. Yet just a few months ago, Seth was blogging at before he decided to make the switch to seths.blog.įor such an avid blogger, switching to a. In fact, Seth blogs daily on his site, seths.blog, which is packed with articles on career development, personal branding, and business sense. As a thought leader, Seth works diligently to share his insights with the public. His books, such as Purple Cow, are studied in marketing and public relations courses around the world. Seth is an expert in the marketing field. blog family, prolific author and blogger, Seth Godin. Let’s take a look at one of the most recent members of the. How will people know how to find me? Will my search rankings drop? Will I lose followers?Īny big site change - from changing domain names to switching content management systems to modifying your social media handles - can have unexpected consequences, but it doesn’t have to be that way. For established bloggers, switching to a new domain name is like leaping into the unknown.
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